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our products make you feel like this
and our flow goes something like this
1
What is the intent of the person accessing content?
2
How can it be delivered in a contextually relevant way?
3
Can the UI/X and content work together to create action?
check out our epic innovation…
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John is a media and event guy—he was an SVP at UBM, CEO of Virgo and a President at Informa. He helped us create S2UI, but then he decided to take another President gig with a cool company called Questex–so even though he is no longer running this with us, he is still a founder so we let him stay on the site.
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John thinks content-based media sites and event apps could be a lot better so he inspired some of the cool new stuff the rest of us are making real. We miss ya
Ian is an optimization dude–currently CEO of a company called LTD Media where he has been optimizing sites for almost 2 decades.
An astounding 97% of websites fail owing to bad UX designs. The difference between an average design and a great design is Intention and Execution.
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…and here are the top 5 reasons why we are doing this
- 68% of online visitors will leave a website due to poor User-centered design
- You only have 3 seconds for a user to find what they want on your web page before they leave
- We live in a social intelligence world where we expect “feeds” not “searches”
- Only 55% of companies are currently conducting any kind of online testing to optimize user experience
- 44% of online shoppers tell a friend about a bad online experience